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The full index

Work

Everything we've shipped, in one place: client work and our own products.

Posterboyz Studio behind-the-scenes design process with Fresku

Product & Craft

Posterboyz Studio

A merchandising company we started with artist Fresku and still run: brand, products, webshop, and the royalties portal that pays every artist selling through it.
Model wearing Winfrey H. diamond jewelry, campaign photography

Brand & Design

Winfrey H.

A jewelry house came out of a split needing a name of its own. We drew the wordmark first so the signage could go up, then shot the collection in Taiwan and built the website that carries it online.
BenQ ZOWIE production work in Europe, from esports arena main stage to BenQ brand imagery

Video

BenQ - Zowie Europe

MG is BenQ's main production team for Europe, on location across the continent for BenQ and its esports daughter company ZOWIE.
INAMOOD brand identity, packaging, fridge unit, app, and campaign imagery

Brand & Design

INAMOOD

Lodewijks Meat supplied three quarters of the Netherlands' premium meat and had no consumer brand. We named INAMOOD, built the identity, packaging, app and webshop, and launched it across a city.
The Carhartt wordmark built from offcut timber, hanging in Piet Hein Eek's factory

Video

Carhartt WIP at Piet Hein Eek

A workwear brand in a Dutch furniture maker's factory. We filmed the clothes where they came from: on welders, sprayers and woodworkers, doing a normal day's work.
A lit box standing alone in a stripped concrete underpass at night, shot for Novaform

Video

Novaform

A developer with four sites that all looked like demolition. We shot them at night with a single light, so the empty ground became the reason to watch.
The Netherlands squad in orange, lit against the federation mark on a dark sports hall backdrop

Video

Basketball Nederland

One studio day on a sports hall floor: a promo film and a full portrait set covering the national teams, men, women, 3x3 and wheelchair, shot in the same light.
The MINI 1499 GT Limited Edition, black with a yellow stripe, lit on white

Video

MINI and Mitsubishi: the grade

Two car campaigns we did not shoot. We coloured them, and cut the MINI 1499 GT film as well: the part of the job nobody names and everybody sees.
A man setting up a Google Jamboard, the screen still empty

Video

Google Jamboard

A product film for Google's Jamboard. No feature list and no voiceover: people at a whiteboard, thinking, in rooms that look like rooms.
The Invert Robotics crawler holding itself against a sheer steel wall on its tether

Video

Invert Robotics

A climbing robot that inspects the inside of tanks and aircraft so a person does not have to. Two films and a full product set, shot to make an industrial tool look like a precision instrument.

Some of the brands we've worked with